Wearable Tech World Feature Article
February 12, 2013

Nike Pulls the Plug on Nike+ FuelBand Android App

Unfortunately Android (News - Alert) users who have been patiently waiting for Nike to finally release a functioning app for its Nike+ FuelBand will need to patient for a long time as Nike seems to have pulled the plug on the app.

Due to the inability to properly sync wireless, Nike has decided to it will no longer work on developing the Android Device to go along with its Nike+ FuelBand.

FuelBand is Nike’s latest wearable technology that measures a user’s movement throughout the day using a sports-tested accelerometer. The FuelBand allows users to set and track a daily goal, and share the goals and results with friends and other users.

Since releasing the FuelBand over a year and a half ago, Nike has never been able to fully get the device to sync wirelessly with an Android Device. Although no official announcement was made, a recent tweet sent out by @NikeSupport shed light on the company’s future plans.

After receiving a tweet from a user asking Nike to make an Android sync app, @NikeSupport responded by saying “Right now, we're focused on iOS and Web. We're not working on an Android App.”

This decision to shift its focus solely on iOS devices and the Web seems to have come out of nowhere because as recent as this past November, Nike reiterated to users that it would continue development on an Android app but that there was no confirmed release date.

Without an official announcement as to why shift the focus to iDevices, rumors are bound to circulate with the most popular one being because of the relationship with Apple (News - Alert) and Nike. Tim Cook, CEO of Apple, also holds a seat on Nike’s board and some reports believe the closeness of the relationship between the two companies may have been behind the decision to ultimately shut out Android.




Edited by Rich Steeves




Comments powered by Disqus


Wearable Tech World Media Sponsor

Wearable Tech World Conference

Learn it all at Wearable Tech Conference & Expo

Interweaving technology into the everyday life

  • Put Wearable Tech to Use Through Hands-on Product Demos
  • Meet today's Key Wearables Market Players
  • Hear About the Top Wearables Products, from Healthcare to Gaming
  • Discover What's Already Possible Today and What's Coming Tomorrow
  • Learn about Smart Materials, Conductive Pigments and Soft Circuits
  • See the Latest in Enterprise "Hands-Off" Field Computing
  • Get the Real Handle on Augmented Reality
  • Make the Critical Business Connections to Drive Your Product to Market
  • Uncover your Next Wearable Tech Investment

Who Should Attend

  • Anyone working across the wide range of Wearable Technology market segments needs to attend Wearable Tech Expo
  • CEOs and key decision makers from all companies large and small developing Wearable Tech products and solutions
  • Application developers - whether focused on gaming, pure augmented reality or other wireless- and mobile-connected Wearable Tech solutions
  • Enterprise decision makers that are either ready to evaluate and deploy field service Wearable Tech
  • Enterprise decision makers seeking to gain a clear understanding of enterprise-grade Wearable Tech capabilities
  • VCs, angel investors and investment bankers looking for deep insight into the next new mobile-related technology
  • All connected device manufacturers - M2M technology will play a key role in Augmented Wearable Tech
  • Tech-oriented toy manufacturers
  • Fashion industry executives seeking a strong understanding of Wearable Tech capabilities
  • WebRTC-focused developers seeking additional channels for application development