Under Armour, a company best known for its moisture-wicking clothing, has crowned Chris Forgey, inventor of Light Bohrd, as the winner of its 2013 'Future Show' competition.
Motion-based Light Bohrd technology has previously been incorporated into longboards, which are a type of skateboard, as well as in snowboards and helmets. For the show, Forgey submitted a lighted Under Armour shirt designed for joggers that run at night.
Forgey's lighted shirts feature fully embedded LED lighting technology. Joggers don't have to worry about wires or other accessories while they're running. Motion-enabled magnets illuminate the lights while wireless charging keeps the battery functioning.
The shirt is machine washable (delicate cycle, as Forgey emphasized). After washing the shirt and hanging it up to dry, joggers charge the shirt on a power mat. Then, as Forgey said, they can be literally "off and running."
Future Show, according to Under Armour founder and CEO Kevin Plank, allows innovators to showcase products they believe could be the next big thing for Under Armour. Competitors submit ideas to a website. This year, about 4,000 applicants applied entered the competition.
Under Armour then culled the list down to the top 100 submissions before trimming the list again to between 15 to 20 outstanding submissions. These top competitors showcased their products in a trade show format, using 10x10 booths to feature their submissions.
This year, judges picked the top seven competitors and invited them to present their creations to a panel. According to Forgey's presentation, he invented Light Bohrd technology because he was worried about his son longboarding after dark.
For winning the competition, Light Bohrd received $25,000 and a contract with Under Armour. Other finalist inventions included an air-conditioned athletic shoe, headphones that stay on a person's head even during a backflip and a baseball cap with a knob that aligns to the hitter's natural motion.
Edited by Blaise McNamee