Wearable Tech World Feature Article
April 21, 2014

The Impact of Wearable Tech in Sports

The global sports industry is worth hundreds of billions of dollars with everyone from peewee leagues, high schools, colleges, amateur leagues, weekend warriors and professionals spending money on sports gear, nutrition and training. The latest technology being embraced by the sports industry is wearable technology. According to Juniper Research, it has forecast the wearable devices market will grow to $19 billion by 2018, as everyone from amateurs to professionals implement this technology to monitor performance and use the data generated from these devices to prevent injuries and improve training methodologies as well as introduce new ways in which audiences can become part of sporting events.

While consumers have been using products like Fitbit and smart watches from different manufacturers in combination with their smartphones to monitor biofeedback and their level of activity throughout the day, professional sports organizations have integrated wearable technologies to do much more than that.

Wearable technology is being incorporated into virtually every piece of equipment professional athletes use in order to monitor not only the performance, but also their safety. This includes sensors in the helmets of NFL players so a concussion can be detected when it happens, so the athlete can be removed from the field to prevent further injuries. On the other hand Major League Baseball has been testing smart compression shirts that have been wired to measure arm movement and technique to determine a pitcher’s effectiveness.

Companies such as Catapult Sports, maker of wearable sensors, provides end-to-end solutions for hundreds of professional sports organizations around the world by including the analytics involved in processing the data, which increasingly is becoming a critical component of this technology.

Although the industry is barely getting off the ground, it is advancing at a very fast rate and individual consumers and professionals need to find sources for finding the best information to keep pace in wearable technology, mobile platforms, sensors, real-time biometrics and athletic performance data. The Wearable Tech World Conference, being held in New York on July 23-24 at the Javits Convention Center, was put together to provide a reliable source of information for consumers, professional athletes, healthcare organizations and more in this field. The conference will:

  • Explore what this industry growth could and will mean for the sports and fitness industry;
  • Explore health & fitness in consumer markets -- Google Glass & beyond;
  • Incorporate individual & team real-time data into the game plan;
  • Effectively manage all of your real time game data -- for the team & players;
  • Get insight on sensor technology, M2M, sports fitness & safety;
  • Discover why real-time data is significant;
  • Get wearable tech startup advice, best practices;
  • Explore the current state of augmented reality.

Additionally, attendees will be able to learn from case studies of the technologies involved as well as speaking with industry insiders and top fitness and sports enterprises to get the latest up to date and in-depth information related to wearable technology in the sports industry and elsewhere.




Edited by Rory J. Thompson




Comments powered by Disqus


Featured Video

Dedicated to Wearable Tech: Mobile, Sports, Fitness, Audio, Fashion, Design


Featured Podcasts

The Business of Wearable Computing: An Interview with Brand Finance An interview with Edgar Baum, Managing Director North America with Brand Finance, the world’s leading brand valuation and strategy consultancy. Mr. Baum specializes in marketing ROI and financially quantified brand strategy.
Getting Attention for Your Wearables Joe Daniels of Loeb & Loeb discusses how wearable tech entrepreneurs can gain exposure for their ideas and what to do once they've won attention from potential investors.
Wearable Success Rides on Actionable Intelligence Lux Capital's Adam Goulburn focuses on the traits sought by investors as they consider wearable startups, such as how well their software turns collected data into actionable intelligence.
Wearable Tech Startup Strategy CRV's George Zachary talks wearable startups and how they can secure the attention of the right investors as the seek to become the next great thing in wearables.
How to Win the Wearable Tech Funding Game Donatella Giacometti speaks with Canary Ventures' Alex Goldberg about what the investment community looks for in startups, such as the many new wearable tech companies that are emerging.

Wearable Tech World Media Sponsors