Wearable Tech World Feature Article
June 15, 2015

Project Jaquard Looks to Increase Comfort, Accuracy of Wearable Tech

Last month, Google announced the green-lighting of Project Jaquard. Jaquard is a special fabric that has the ability to communicate with electronic devices, especially smart phones. Google also announced a partnership with Levi Strauss, which will be the first clothing company to use Jaquard fibers in its products.

If Jaquard is successful in creating the fibers as they have described them, they will be able to revolutionize the still in its infancy field of wearable technology. Currently, the number one draw of wearable tech to the average consumer is the information it can provide about their health and lifestyles. Products like the Fitbit or the Nike Fuelband can track how active we are and how long and how well we sleep. They provide a bevy of valuable information we can use to improve our quality of life.

The major drawbacks that products like these have are twofold: first of all, they are prone to inaccuracy. Many health tracker products are wristbands, and while they are helpful, they can easily be duped. For example, waving one’s arm back and forth while wearing a FitBit can register hundreds of false steps. Second, these devices can often be annoying and uncomfortable. Project Jaquard would fix both of these issues without altering the core concepts these wearables follow. The fibers, as they are proposed, would be woven seamlessly into clothing we already wear. There would be no more bulky wrist watches or belt clips; tracking steps would be as simple as putting on a t-shirt.

The Jaquard fibers would also effectively solve the accuracy problem these products currently face. Sensors could now be embedded in a person’s clothing directly on their torso or waistline, as opposed to on an outer limb, and thus would be able to more accurately measure body movements. Because of their placement, they could accurately measure many other aspects of a person’s life, including breathing rate, or more detailed information on sleep cycles.

Although they are still a fair amount of work away from production, Jaquard fibers have the possibility to revolutionize personal wellness by granting the average consumer incredible amounts of data about their lifestyles directly onto their smartphone.

Edited by Dominick Sorrentino

Comments powered by Disqus

Featured Video

Dedicated to Wearable Tech: Mobile, Sports, Fitness, Audio, Fashion, Design

Featured Podcasts

The Business of Wearable Computing: An Interview with Brand Finance An interview with Edgar Baum, Managing Director North America with Brand Finance, the world’s leading brand valuation and strategy consultancy. Mr. Baum specializes in marketing ROI and financially quantified brand strategy.
Getting Attention for Your Wearables Joe Daniels of Loeb & Loeb discusses how wearable tech entrepreneurs can gain exposure for their ideas and what to do once they've won attention from potential investors.
Wearable Success Rides on Actionable Intelligence Lux Capital's Adam Goulburn focuses on the traits sought by investors as they consider wearable startups, such as how well their software turns collected data into actionable intelligence.
Wearable Tech Startup Strategy CRV's George Zachary talks wearable startups and how they can secure the attention of the right investors as the seek to become the next great thing in wearables.
How to Win the Wearable Tech Funding Game Donatella Giacometti speaks with Canary Ventures' Alex Goldberg about what the investment community looks for in startups, such as the many new wearable tech companies that are emerging.

Wearable Tech World Media Sponsors