Wearable Tech World Feature Article
August 10, 2015

Study: Enterprise Wearables Have a Bright Future

Compass Intelligence and Mind Commerce have announced a joint study on the future of wearable technology in the enterprise.

"Enterprise wearables is the hottest emerging market in mobile & wireless," Heather Taylor, senior emerging technologies analyst, for Compass Intelligence, said. "While the consumer market generates a lot of buzz for wearable devices, the enterprise market has tangible use cases that help enterprises justify the return on investment for wearables."

The study looks at forays from different companies entering the enterprise wearables market, use cases for wearables in the enterprise and trials that vendors have signed up for to promote enterprise wearables. The report is targeted toward hardware vendors, software vendors, systems integrators, mobile operators and other IT professionals.

While mobile devices and tablets have obvious business applications by letting employees and executives access company data from everywhere, wearable devices are as much fashion accessories as they are technology. (Although smartphones are marketed for style as much as wearable devices are.)

Wearables actually do benefit productivity in addition to just looking good. Users can access company email and calendars just by looking at them, leaving their hands free to do other things. The biggest applications will thus be in areas where people work with their hands: construction, delivery/logistics, first responders, manufacturing, healthcare, retail, telecommunications and oil and gas.

According to the report, wearables could boost the sales of other mobile devices. This is likely because smartwatches require another device to work. Users might decide to upgrade their smartphones or tablets at the same time they buy smartwatches. Mind Commerce predicts the biggest growth will come from tablets, with 73 percent growth by 2020. Smartphones will only grow by 22 percent.

As with any Internet-connected device, there will still be security challenges, especially as more companies adopt BYOD policies. A Mind Commerce survey showed that 46 percent of companies thought BYOD was a “medium” security risk.


Comments powered by Disqus

Featured Video

Dedicated to Wearable Tech: Mobile, Sports, Fitness, Audio, Fashion, Design

Featured Podcasts

The Business of Wearable Computing: An Interview with Brand Finance An interview with Edgar Baum, Managing Director North America with Brand Finance, the world’s leading brand valuation and strategy consultancy. Mr. Baum specializes in marketing ROI and financially quantified brand strategy.
Getting Attention for Your Wearables Joe Daniels of Loeb & Loeb discusses how wearable tech entrepreneurs can gain exposure for their ideas and what to do once they've won attention from potential investors.
Wearable Success Rides on Actionable Intelligence Lux Capital's Adam Goulburn focuses on the traits sought by investors as they consider wearable startups, such as how well their software turns collected data into actionable intelligence.
Wearable Tech Startup Strategy CRV's George Zachary talks wearable startups and how they can secure the attention of the right investors as the seek to become the next great thing in wearables.
How to Win the Wearable Tech Funding Game Donatella Giacometti speaks with Canary Ventures' Alex Goldberg about what the investment community looks for in startups, such as the many new wearable tech companies that are emerging.

Wearable Tech World Media Sponsors